Tourism
Tourism is important to Austria's economy and a major employer. Austria has turned into one of the leading tourism destinations worldwide. Despite its small size and population, Austria has been among the 15 internationally most visited countries in recent years.
There are several reasons for this development: the majestic Alps, the Danube, beautiful rivers and lakes with drinking water quality, vibrant cities, Austria’s long history and richness of culture, its central location in the heart of Europe and its culinary traditions. A culture of hospitality with high quality of service in small family-run businesses with strong regional and traditional ties contributes to a unique and authentic tourism experience. Tourism that is valuable for everyone and sustainability in all its dimensions are key targets of tourism policy and development.